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Brought to you by 17 Sundays.

You guys know a raving 17 Sundays fan when you see one, right? So you’re looking at me right now and you know it. Ever since I slipped on my first stripe body con dress I knew that it was love. And now we are here, they’ve asked me to share some pretty freaking’ amazing news with you all.

Amazing news for the brand AND for us, the plus-size Australian customer. Now you won’t have to rely on me for sizing information (naaw, sad face, can we still be friends?) because now you can try them on YOURSELF! MYER will be stocking 17 Sundays starting this week with the SS14 collection SUPER NORMAL. All you’ll need to do is walk into one of the selected stores (full list below) and just slip on THE jacket, or something from the new collection. No biggie. Whatevs… NOT.

This is huge news I’m sure you’ll agree. Too often we just can’t get our hands on stuff until it arrives in the mail and THAT can be dicey. In fact, that’s how I started partnering with 17 more and more, they needed someone who was pretty much always the same size to try the new stuff and give feedback. A match made in heaven was born.

So get your butt into MYER.

STAR-BLACK-NEW

Now let’s face it, SUPER NORMAL and I were always going to be besties. It’s got a laid back, cool about it, combined with all the goodness sports luxe has to offer. Plus from what I’ve seen the print game is strong in this one! Stronger than ever! Which is saying something given 17 Sundays always had a strong print game thanks to their custom designs. I’ve seen some photos of the stock coming in starting this week, which I’ll share when I can, and it’s good. REALLY GOOD.

For me I plan to wear these looks now and well into Spring/Summer. Heck I’m even going to set my ankle boots aside and drag out my heels again. It’s time folks. Get those pointed or strappy shoes out and dress up this otherwise laid back style. Glossy hair, well that’s the models own, I might need to spend a little more time conditioning mine. Ha! Whatever you need to do, get ready to let your hair down.

Now, for some images, yes?

FROM THE LOOKBOOK

LOOK BOOK PAGE162

12

3

15

THESE STYLES AVAILABLE IN AUGUST

find them at MYER online here.

retouched offer

SELECTED MYER STOCKISTS

Melbourne City, Sydney City, Chadstone, Pacific Fair, Brisbane City, Perth City, Parramatta, Indooroopilly, Southland, Carindale, Karrinyup, Garden City, Eastland, Chermside, Morley and Fountain Gate.

The range will also be available at www.myer.com.au

MODELS

Sophie Sheppard, Ellen Kinsella and Margaret Macpherson – Find them on Instagram

SUPER NORMAL _LOOK BOOK COVER

For all the new developments with this partnership make sure you have MYER and 17 Sundays on Instagram. I have it on good authority there’s going to a be a giveaway to launch the range soon.

STAR-BLACK-NEW

EDIT: LOOKBOOK NOW AVAILABLE

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  • Holllly crap!

    • Uh huh! Can’t you just see me in that print dress? And the blue, the blue was MADE for us Em.

      • I know right, that bloody blue dress is going to have the SH*T worn out of it haha. The print dress I initally said no to but the longer I look at it the more I need it in my life! Talk about MADE for us!!!

  • Mel Watson

    Was quite excited about this until I scrolled down and there is no mention of an Adelaide/SA Myer in sight. Boooooo. Lol! Maybe it’s a good thing. I wonder how much money they have just saved me lol!? =)

    • I know, right? Sorry about that. I think the ladies are staging a protest or something if you want to join. Haha. Peaceful of course and it’s entirely being blamed on me. Pop into MYER and let them know you’re keen. You never know. x

  • Melony

    so fabulous, so disappointing about Adelaide!!

    • I knooooow, sorry Adelaide! Let them know though, join up with Mel and the other ladies and they might just change their mind.

  • Hooray!!

  • Sooooo excited about this!

  • This is fantastic! I am much more likely to buy in-store not online. Won’t be at my nearest Myer but always need a good excuse to drive down to Chermy!

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